|NOM :||1111 ,|
|Agave Region :||Jalisco (Los Altos) ,|
|Region :||Jalisco (Los Altos Southern) ,|
|Cooking :||Stone/Brick Ovens ,|
|Extraction :||Tahona, Roller Mill ,|
|Water Source :||Deep well water ,|
|Fermentation :||100% agave, Stainless steel tanks, Fermentation with fibers ,|
|Distillation :||2x distilled ,|
|Still :||Copper Pot ,|
|Aging :||American White Oak barrels, Used barrels, Bourbon barrels ,|
|ABV/Proof :||40% abv (80-proof), 35-39% abv (70-78 proof)|
|Other :||Cold filtered|
Why does good tequila have to be so damn expensive? It doesn’t! Even though there are a variety of tequilas at wide-ranging price points, buying a cheap tequila can feel like a risky proposition for many people.
Pernod Ricard has hired Deep Focus to lead global and U.S. marketing for its Olmeca Altos tequila brand.
Pernod Ricard has appointed Lisa McCann as marketing director for Olmeca Tequila. Lisa McCann joins the team in August from Pernod Ricard USA, where she has spent two years as brand director for Malibu.
Pernod Ricard USA has completed its roll out of Olmeca Altos Tequila across the US, almost three years after first launching the super-premium brand in the States.
Pernod Ricard is introducing new bartender-friendly packaging across the globe for its award-winning 100% agave Tequila, Olmeca Altos. Olmeca Altos Tequila. Olmeca Altos Tequila's new bottle has been redesigned with bartenders in mind.
To capitalise on growth opportunities in the super-premium tequila category, Olmeca Tequila is rolling out new packaging for its 100% agave Olmeca Altos. The new-look bottle is rolling out in 17 markets, including the UK, Turkey, Canada and European...
Today we visited the distillery Pedro Domecq, where they make Tezon, Olmeca Altos, and Olmeca tequilas. I wrote about this distillery before on Alcademics.